Jasper, an AI-focused company based in Austin, TX, has expanded its reach into the European market with the acquisition of Clipdrop, an AI image creation and editing platform headquartered in Paris, France. The deal, which was finalized on February 20, 2024, marks a significant milestone for Jasper as it enhances its capabilities to serve enterprise marketing teams with a comprehensive suite of tools.

Clipdrop, founded in 2020 by former Google employees Cyril Diagne, Damien Henry, and Jonathan Blanchet, boasts a user base comprising millions of creative designers and brands worldwide. Its platform enables users to manipulate existing images, generate new ones, and explore various styles and sizes. This technology holds immense potential for marketers and brand leaders, offering opportunities to expedite advertising strategies and cultivate on-brand creative content.

Timothy Young, CEO of Jasper, expressed enthusiasm about the acquisition, stating, “The addition of Clipdrop to Jasper will advance our vision to be the most comprehensive end-to-end marketing copilot in the industry, powering all the formats, channels, and functions enterprise marketing teams need.” Young emphasized the importance of visual elements in marketing and highlighted Jasper’s commitment to empowering enterprises with personalized marketing solutions and enhanced automation.

Following the acquisition, the Clipdrop team will join Jasper, with Damien Henry, one of Clipdrop’s co-founders, assuming a prominent leadership role in research and innovation within Jasper. The collaboration aims to further develop AI-assisted image creation and editing capabilities within Jasper’s copilot for marketing teams.

Emad Mostaque, CEO of Stability AI, Jasper’s long-time partner, expressed support for the acquisition, affirming, “We’re thrilled to see Clipdrop expand their offering by joining forces with Jasper.” Mostaque reiterated Stability AI’s commitment to collaborating with Clipdrop on research initiatives and providing advanced models to enhance the platform’s functionality.

With its expanded presence in Europe, Jasper is poised to leverage the vibrant AI community in Paris for continued innovation and growth. The company intends to invest in talent and customer acquisition, further solidifying its position as a leader in AI-driven marketing solutions. Business customers can access Clipdrop through the Jasper API immediately, with plans for deeper integration into Jasper’s copilot over time. Additionally, individuals can still purchase Clipdrop as a standalone product via Clipdrop.co, ensuring continuity for existing users.